WHITIN

WHITIN is a footwear label sold through an Amazon brand store rather than a website of its own. US trademark records show the WHITIN mark for shoes was filed in 2018 by Fuzhou ChuanPeng MaoYi YouXian GongSi, with first use in commerce in June 2018, and was later assigned to an individual owner based in Fuzhou, China.

Its range includes minimalist, barefoot-style shoes, and trademark applications filed in 2022 cover sub-brands including WHITIN BAREFOOT, WHITIN PRO, WHITIN RUNNING, WHITIN GO and WHITIN COMFY for footwear, sandals and slippers.