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Barebells Protein BarBUILT Puff Protein Bar

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Read our full Barebells Protein Bar vs BUILT Puff Protein Bar comparison — verdict, winners by criterion and FAQ
Side-by-side comparison of Barebells Protein Bar, BUILT Puff Protein Bar
Barebells Protein Bar

Barebells

Protein Bar

Best Overall

BUILT Puff Protein Bar

BUILT

Puff Protein Bar

Most Viral on TikTok

FR ScoreFR Score 9.0 out of 10, ExceptionalTOPFR Score 8.1 out of 10, Great
Formula & Nutrition8.7 (best)7.4
Quality & Transparency8.7 (best)7.9
Taste & Texture9.8 (best)9.0
Value per Serving8.6 (best)8.1
Typical price~$30.99~$29.99
Video reviews4 videos5 videos
Pros
  • Independent reviewers consistently rate it the best-tasting bar
  • 20 g protein with 1 g sugar and no added sugar
  • Candy-bar build with caramel, crisp and chocolate layers
  • Light, marshmallow-style texture that reviewers say doesn't taste like a protein bar
  • Only 140 to 160 calories per bar
  • Official Built Bar store on TikTok Shop with thousands of reviews
Cons
  • Maltitol (6 g sugar alcohols in Cookies & Caramel) can cause GI upset
  • Around 200 to 210 calories, not the leanest option
  • Collagen and soy protein fill out part of the protein blend
  • Part of the protein comes from collagen, an incomplete protein
  • 6 to 8 g of sugar per bar
  • Some reviewers find the chew too Peeps-like
Protein per bar20 g17 g (Brownie Batter; 15-17 g across flavors)
Calories210 (Cookies & Caramel; most flavors around 200)140 (Brownie Batter; 140-160 across flavors)
Total sugars1 g (0 g added)6 g (6-8 g across flavors)
Sugar alcohols6 g (Cookies & Caramel)—
Dietary fiber4 g (Cookies & Caramel)—
Bar weight55 g (1.94 oz)—
Protein sourcesMilk protein blend (calcium caseinate, whey concentrate, whey isolate), collagen, soy protein isolatePartially hydrolyzed whey protein isolate, collagen
SweetenersMaltitol, sucralose—
AllergensContains milk and soyContains milk and soy
Pack size12 bars per box12 bars per box
Total carbohydrates—14 g (Brownie Batter)
Texture base—Gelatin-based marshmallow-style center with chocolatey coating
Gluten-free—Certified gluten-free (Brownie Batter); varies by flavor

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