Bloom Nutrition

Bloom Nutrition is a wellness brand founded in 2019 by Mari Llewellyn and Greg LaVecchia, inspired by Llewellyn's own health and fitness transformation. The company lists its headquarters in Austin, Texas. Nutrabolt, the Austin-based owner of C4 and Cellucor, led a funding round in January 2024 that gave it a 20% stake, expanded its investment in September 2025 and now counts Bloom among its brands.

Bloom built its following with flavored greens and superfood powders aimed mainly at women. It has since added Bloom Sparkling Energy, an energy drink developed with Nutrabolt that launched in mid-2024 and went nationwide in early 2025, along with hydration, pre-workout, creatine, protein, colostrum and hormone-health products. Bloom sells through its own website and at major U.S. retailers. The company says its products are made in cGMP facilities and tested to verify identity, purity, strength and composition, and NSF's Certified for Sport database lists some Bloom Sparkling Energy flavors.