RYSE

RYSE is a sports nutrition brand founded by Nic Stella, its CEO, that launched in November 2017 with two pre-workout flavors plus BCAA/EAA and capsule products. After starting out in the Dallas area, the company, RYSE Up Sports Nutrition, moved in 2023 into an 80,000-square-foot headquarters in Prosper, Texas.

RYSE is known for licensed flavor collaborations with consumer brands such as Sunny D, Kool-Aid, Smarties, Jet-Puffed, MoonPie, Skippy and Little Debbie. Its range spans Loaded Pre and Godzilla pre-workouts, Loaded Protein, creatine, pump products and RYSE Fuel energy drinks. It sells online and through retailers including GNC, The Vitamin Shoppe, Walmart and Target, and its energy drinks are carried by convenience chains. RYSE says its products are made in FDA-regulated facilities that are free of banned substances; it does not list third-party certifications such as NSF Certified for Sport.